The Hypnotic Selling Formula

Met Amusal ran an ad in Ebony magazine for Black History Month. It was so obviously inappropriate that the announcer last night held it up on national TV for everybody to see But you know, some idiots at that company approved this thing. I'm a big disciple of Paul Hartunian who you know very well And Paul is the one who really educated me about the power of sending out one sheet of paper Which we call a news release To get the media's attention for your business. He also learned this from PT Barnum Who was able to stir the country to go and see his programs Whether it was Jenny Lynn or a Fiji mermaid or a little boy he's renamed So it all