The Little Local
5THWAVE - The Business of Coffee and Hospitality
00:00
Building an Engaged Local Audience in a Commercial Location
Bocchi is a coffee chain based in London. It opened its first site in West London, then moved to Seven Diles and covered Garden. And most recently, it has opened up in Box Park near Wembley Stadium. How do you build an engaged local audience in a commercial location like your Box Park site? I think, for me, the answer is people. You can have great coffee, but unless you have really engaging, open, kind, community of people working there, you're not going to get that vibe across"
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