Will Barron: Mastering Sales Fundamentals and Managing Fear
Make It Happen Mondays - B2B Sales Talk with John Barrows
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The Future of Sales: Embracing Buyer-Centric Approaches
This chapter explores the transformative impact of technology, particularly AI, on the sales landscape. It emphasizes the need for sales professionals to adapt by fostering genuine communication and aligning with the buyer's journey to effectively facilitate decision-making.
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