2min chapter

Smart Friends cover image

#069 David Senra + Mitchell Baldridge #4: Old Books, New Events, and A Surprise CEO Job

Smart Friends

CHAPTER

Personal Branding on Social Media and a Costco Hot Dog Video

The chapter explores the fallacy of personal branding on social media and shares stories of viral content that didn't result in success. It also humorously relates a video about fighting inflation with Costco hot dogs to one of the speaker's association with the company.

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