
Ep 248 - FitTech | IHRSA PT 2 | The Crucial Role Tech Plays to Move the Fitness Industry Forward.
Escape Your Limits
The Business Model or the Customer?
A lot of companies only have the resources early to speak very carefully to a specific audience, but that's what creates captivity. So if i can create captivity and add some switching costs to it, and add a life cycle that keeps the b moving up, then we can come into the partnerships over time. One of the things i find is soi i built my business with no funding, cause i couldn't get any. And i'd done that for 25 years. You kow, how do you get that discipline for probably the young onpante that doesn't want get into a false sense of security that they've got the money and they can just blow it? I in terms of
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