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E1027: Orreco CEO & Founder Dr. Brian Moore built a platform that optimizes performance of elite athletes, shares cutting-edge benefits of blood sampling, biomarkers, inflammation reduction, glucose monitoring & more!

This Week in Startups

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Ethics and Integrity in Sports Doping

This chapter explores the ethical dilemmas surrounding performance-enhancing substances in sports, with a focus on blood doping and hormone supplementation. It discusses the historical context of doping scandals, especially the impact of erythropoietin (EPO) on athlete health and competition integrity. The conversation highlights the struggles of clean athletes, advancements in drug testing, and the role of data science in enhancing athlete performance while promoting fair play.

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