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Express files for bankruptcy, plans to close nearly 100 stores as investor group looks to save the brand, and Mark Zuckerberg's personal brand transformation

Marketing School - Digital Marketing and Online Marketing Tips

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Alcohol Reflections and Business Acquisitions

The chapter delves into personal experiences with alcohol, discussing the decision to stop drinking and how interactions with alcohol changed during COVID lockdowns. It also covers the bankruptcy of Express, its acquisition by WHP Global, and the challenges faced by businesses due to mismanagement, as well as the considerations around acquiring agencies and the importance of client relationships.

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