In this episode Sal, Adam & Justin speak with David Roger, founder and CEO of Felix Gray, a company addressing the detrimental effect digital devices have on the eyes.

Felix Gray LISTENS to their customers. (2:19)
Combining function with fashion. The origin story of Felix Gray. (2:55)
How Mind Pump was skeptical of their product early on. (9:04)
Their mission to improve your relationship with technology. (10:48)
You get what you pay for. (12:22)
The process of blocking blue-light without changing the color of what you see. (14:30)
How Felix Gray filters blue-light and doesn’t block it. (17:12)
The evolution of the science behind blue-blocking glasses. (20:37)
Where do they see the biggest room for growth in their market? (23:37)
Better educate their customers through internal data. (27:16)
The importance of being authentic first. (29:53)
The four key buckets they look for white space to add value to their customers. (32:48)
What gives him confidence in himself? (35:54)
How finding their product-market fit early on put them on a path to success. (37:24)
His current vision for himself, the company, and his leadership model. (40:14)
Any unique personality traits from childhood that he uses in his current profession? (44:49)
Where does the name ‘Felix Gray’ come from? (48:51)
His favorite book and why. (49:51)
Why does he go off the grid 1 week a year? (50:58)
Why he is a BIG proponent of getting into a flow state. (55:28)
The value of listening to where people are coming from. (57:09)

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