2min chapter

Cold Call cover image

Using Design Thinking to Invent a Low-Cost Prosthesis for Land Mine Victims

Cold Call

CHAPTER

The Cost of a Prosthesis in the United States

How are they able to sustain this business over time? So I think they do two things first is on the cost side pay great attention to materials always paying attention to durability and quality because again if you're designing this you don't want people to keep coming back to you. And on the revenue side and this is a fascinating discussion that we have in the case is should Mr. Metta start charging customers who can afford to pay in order to subsidize those who can't. He of course completely refuses to do that he thinks it'll change his missionYou know will affect how they treat their patients Again this whole concept about will I worry about the most needy patients in the right way. Doesn

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