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Springstein's Dynamic Pricing
ticket master has a system that if you sign up for you can get rly access to tickets. The big news, in the big controversy with springstein is that it has dynamic pricing. People are bitching about it right and left, which is understandable. But it also just shows that everybody's getting smart on understanding attention and understanding demand. And the upside isn't going to a secondary market. It's not really going to a middle man. So kind of crazy. I love it, because the money goes to the artist.