Salesforce Marketing Cloud - Marketing Trends

What is the true value of a tight-knit work environment? Paul Stoddart, the CMO of Customer Success and Growth at Salesforce, joins us to discuss his first six months at the CRM software provider. Paul shares why the company’s “family” culture and hyperfocus on customer experience contribute to its overall success.

Tune in to learn:

• About Paul’s first six months at Salesforce (5:35) 
• About the culture of “ohana” at Salesforce (8:50) 
• Salesforce’s approach to messaging (25:20) 
• Paul’s perspective on Web3 (32:50)

Mentions:

• “Paul Stoddart, CMO of Epicor, Emphasizes Developing Meaningful Relationships with Peers and Consumers alike as the Key to Maximizing Effectiveness in Marketing”

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