3min chapter

Whale Informed by Triple Whale cover image

EP 024 - Savannah Sanchez on Creating High-Converting UGC Ads

Whale Informed by Triple Whale

CHAPTER

Do You Have a UGC Account Manager?

The UGC person is almost essentially just like the talent and they're executing on this script that you give them, right? Exactly. And a lot of the talent I work with are actually actresses. Like their whole time gig is acting. So that's what I'm trying to identify the talent. I'm really just looking for people who can like talk while it's the camera, understand good lighting, get the shots I need. The ultimate goal is that by Tuesday of each week, I have all the raw content ready to send to the editors.

00:00

Get the Snipd
podcast app

Unlock the knowledge in podcasts with the podcast player of the future.
App store bannerPlay store banner

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode

Save any
moment

Hear something you like? Tap your headphones to save it with AI-generated key takeaways

Share
& Export

Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode