
The Copywriter who Saved the Grand Canyon and an Inside Look at the Copyblogger Pod Business Model
The HeyCreator Show
The Copywriter - Howard Gausage
Howard Gausage was a contemporary of Ogilvy. He helped sort of take down this plan to dam the grand Canyon up and fill it with water. At college, he charmed Walt Disney into illustrating the cover of his newspaper for free. His agency used to run out of an old abandoned firehouse where rebels from that day and age would drop by.
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