Bernard Arnault: The wolf in cashmere
Good Bad Billionaire
The Ambitious Expansion of Bernard Arnault's LVMH
This chapter delves into how Bernard Arnault, the subject of the episode, supercharges his company by acquiring other well-known brands such as Kenzo, Mark Jacobs, Luave, and Sephora. The purchase of DFS, GT3 shoppers, also proves to be pivotal as it provides LVMH with massive distribution for luxury brands around the world. This leads to a significant increase in net sales, making Arnault an official billionaire.
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