Episode 021 - Is OOUX just a useless IA rebrand?
The UX Level-Up
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The Importance of OUX in Information Architecture
Sophia: For those skeptical that OUX is just a fancy new word for information architecture, I'm taking that on today. "I have something really important to talk about today that kind of came out of nowhere," she says. The self-paced masterclass Slack channel has been set up so people can share questions and comments with each other in the group. Erica Queen asks if there's any similarities or differences between OUX and IA.
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