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Ep 344: Scaling To $5B By Going Narrow And Deep Across Multiple Business Segments At Once With Brad Barrett

Financial Advisor Success

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How to Be a Successful Advisor

I was tired of us being the unknown expert, you know, and I think anyone out there listening right now, you think about that. We just kind of took it the hyper level of saying that these are specific areas we wanted to really approach for various reasons. So then you've got marketing that happens by the advisors within their practices. Then you've got what you mentioned earlier, this like media division or I guess as I'm interpreting it basically a firm level marketing effort to generate clients directly from the firm.

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