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Context: Co-founders of The Creepz on Building a Successful Web3 Brand & the Unique Upsides of Web3 IP
Boys Club
NFT Founders - What Are the Key Elements That Set You Apart?
I really consider you two to be like two of the hardest working founders that I've ever seen. In my mind there were beyond hard work which is a given for any founder. There are two main things I think really set us apart. The first really was leaning into the idea of IP. It's more than just artwork itself. It's the narratives, it's the universe around it. So we really tried hard to build out that universe and suck people in. Not just from the site and the lore and the characters, but also how we interact with people on Discord. We really used to love interactive theatre. They like what you're doing. We had characters and we created the Over
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