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How to Make Offers So Good
Timothy Stanley: I would highly recommend a book. $100 billion offers by Alex or Mosie, subtitle is how to make offers so good. People feel stupid saying no. It's always not just how big the problem is, but it's how well you make the person feel that you can solve that problem too. He says being authentic in what we're selling and what we're doing is so important. The people who know I can trust us will know there's got to be more to that room.