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What Makes us Want to Wear T-Shirts?

The Why Factor

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The Evolution of T-shirts: From Undergarments to Statements

This chapter traces the history of T-shirts from their origins as undergarments in the military to becoming symbols of rebellion and fashion staples. It explores how Hollywood icons like James Dean and Marlon Brando popularized the t-shirt look, and delves into the t-shirt's transition to colorful fashion statements in the 60s. The chapter also discusses the significance of t-shirts as wearable manifestos, mediums for protest, and tools for personal expression.

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