The Importance of Quality Content in a Paid Newsletter

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I think most people who have a paid newsletter overestimate the quantitative value of the content that's in the paid thing. And they underestimate how much people just want to support them and help them keep going. Effectively, I'm not necessarily paying this this 10 or 20 dollars a month for the actual that one specific extra edition that I get each week that's paid. It's more so that you keep writing and so that you know that I support you.

Welcome back to another episode of the Send & Grow podcast. This week, SparkLoop cofounder Louis Nicholls sits down with Ryan Carr of the Blakely Digital: an agency dedicated to helping newsletter operators grow their audience & revenue.

And Ryan knows a thing or two about newsletter growth. Ryan was the Growth Lead at The Hustle when they were acquired by Hubspot and now — with his agency — helps drive growth for newsletters like Bankless DAO and Matthew Berry's Fantasy Life, to name a few.

In this episode, Louis & Ryan discuss…