We tend to find that creating a resource specifically for people who've made a certain number of fuls normally isn't worth the effort. The most engaged ones who are most likely to share, will have most of the stuff already. Another thing you haven't talked about at all, but that is super powerful, is this idea of, ay, an intrinsic reward. So obviusly we talked about just the intrinsic motivation why somebody would go and share in the first place,. without even being needed to be rewarded. If there is something that's genuinely useful for them to do with four, five, maybe even ten, other founders or other people, well, of course they're going to
Welcome back to another episode of the Send & Grow podcast. This week, SparkLoop cofounder Louis Nicholls sits down with author, podcaster and newsletter creator Arvid Kahl.
Arvid is in the process of setting up a referral program for his newsletter, The Bootstrapped Founder. And asked me if I could help him with his reward strategy.
We decided to record the whole conversation — to give you an inside look at what to think about when coming up with the perfect rewards for your own referral program.
You can find Arvid on Twitter, or at TheBootstrappedFounder.com
And Louis is at @louisnicholls_ on Twitter.