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Why Do You Charge $3,125 an Hour for Consulting?
When selling a product, you got to give a reason why for the price. Why is the investment better because of its price as opposed to being worse? You know, cheaper not as good as the thorough investment. Scarcity is another one. So we explain why did I put this particular bonus in here? Why was I able to distribute this bonus to you for free? Super important. And also again, it can be framed as an advantage.