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How Social Has Played Into Thes Social Media
Igain: Social has become a everything for us. We have two million more followers an any major league baseball team. And we haven't put any emphasis on we only have a hundred thousand subscribers, but it's just because the emphasis on the fun. So every week we get together and we talk about o t t, the over the top ideas. What are the crazy ideas we can put together? And we write them, we test them, we rehearse them in front of a live audience,. Then we film them when they produce them.