The Importance of Minimum Viable Product

Jeff Bezos: Why do we even need then the term minimum viable product? Isn't it just early market research? It's a fair question. I see it as an excuse on product teams for basically really crappy or incomplete products. And they're saying and the mantra is, you know, it's it's lean. It's MVP, right? "I'm like, it's crap. It doesn't work," he says.