
Steal this cold calling framework to book 2-3x more meetings
Outbound Squad
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Mastering Cold Calling and Networking
This chapter explores the art of effective communication in cold calling and networking, emphasizing authentic connections and personal delivery. It introduces psychological concepts like the CBT triangle and offers strategies to manage anxiety, such as 'box breathing' techniques. Through personal anecdotes and practical advice, listeners learn to approach outreach as informal conversations to enhance their success in making meaningful connections.
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