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GTM 137: The Biggest Business Turnaround You've Never Heard Of & The Growth Levers to Pull When Things Go Wrong | Cassie Young

The GTM Podcast

CHAPTER

Learning from Business Failures

This chapter focuses on the vital lessons learned from business failures, particularly through the experiences of Sail Through as it navigates significant growth challenges. The speakers emphasize the importance of resilience, transparency, and strategic action in rebuilding customer trust and addressing issues like churn. They also discuss how fostering a culture of accountability and understanding financial metrics can drive progress and strengthen employee commitment during tough times.

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