The Importance of Being Risk Averse

I'm fascinated at why you would on the spot pay 90 pounds for a laptop bag. I just want to unpack that a bit because as everyone knows from our impulse spending episode those that are still with us is that you are so risk averse not just in spending in any decisions whatsoever. So it is importantness and I guess the first thing was yes I do look like the kind of man that could afford a 90 pounds. Then it's not black like I would normally buy. It's red and yeah it's embarrassing really genuinely impulsive. Lack of coming in cognitive inhibition embarrassment. Now I know that this next part of the segment is going to be brilliant because I know what she