Benchmarking, Brand Strategy, and Starting Fresh
The Prof G Pod with Scott Galloway
00:00
Understanding Behavioral Decision-Making in Times of Crisis
This chapter explores how crises, particularly the pandemic, reshape human behavior and decision-making through behavioral science. It contrasts the instinctive, often flawed system one thinking with the more rational system two thinking, emphasizing how stress can impair critical choices in high-pressure situations.
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Transcript
