2min chapter

Masters of Scale cover image

Rapid Response: The truth about what we watch, with Nielsen’s David Kenny

Masters of Scale

CHAPTER

The New Product, Neilson Won

neilson co david kenny talks about the critiques his company has received this year, even from its own customers. He explains why neilson's new products are a challenge to t v traditionalists and how new kinds of data can lead to more inclusive content. And shows plus the responsibility he says he feels as a ceo, what drove him to file an amarchist brief with the us Supreme court, and why nastalga is the enemy of optimism.

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