2min chapter

The Pitch cover image

#1 Babyscripts

The Pitch

CHAPTER

How Do Baby Scripts Help Prenatal Doctors Make More Money?

Juan Pablo and Anish chose to market their product to doctors. This means that if a hospital decides to buy it, they then have to turn around and convince their patients to use it. "I could have gone consumer. And I think sure maybe I would have generated a million dollars, maybe extra in sales," Juan Pablo says. 'But really my goal is to build a billion dollar company'

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