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Strictly Business with Eric Bischoff #39: The Bloodline, WWE Layoffs, Sting at AEW All In
83 Weeks with Eric Bischoff
The Importance of Gimmick Matches
Gimmick matches are generally a reflection of lack of any better idea. Usually when you lean into a gimmick match, it's because you really don't have anything else better. Gimming matches is going to get a reaction but not compelling from a dramatic point of view or storytelling point of view.
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