4min chapter

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CDO Matters Ep. 29 | People and Data

CDO Matters Podcast

CHAPTER

The Importance of Being a Good Customer

The way most data quality programs start is not what the creator, but it's with the customer. The first step is for a customer to say, this process does not have to work this way. And then they have to do the hard work of figuring out what they really want. That could be useful in helping maybe data leaders figure out what incentive models might look like here.

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