Laser Coaching: How to Find Email Copywriting Clients
Build Your Copywriting Business
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The Importance of Understanding Your Target Audience
You can make the most incredible email campaign. But if you're sending them to a sales page that's a dud, it's not going to perform. You do need to understand how all of the pieces work with that email market. If they are running ads that are targeting the wrong audience, that nobody's opting in,. It's not the email campaigns fault, it's the ad strategy. The best way to find out what people are doing is by reading consumer information and listening to podcasts.
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