The Thing about A/B tests — To Learn or To Ship: That is the question.
The Product Podcast
00:00
How to Use Session Replay Tools When Doing A.B. Testing
We don't do a lot of sessions. We've built out our core metrics to be robust enough that we don't need to measure sessions in order to think that we figured out why people are doing something. So basically, that's kind of in between. I would say that it's the responsibility of the PM to be able to tie those together. And that's the skill set of being a really strong PM in analytics.
Play episode from 18:04
Transcript
