3min chapter

The Bootstrapped Founder cover image

3. Make It Sell Itself: On Referral Systems

The Bootstrapped Founder

CHAPTER

The Network Effect Is Very Important for Your Business

The network effect exists in all of these products. I it's not a public tool. You don't have to share all your information. You just have to share that you use the product and you can get something from it. Don't focus on building a refret system. There is different kinds o marketing that will be more useful than a referal system. The people that use your product will not use your ful system if they stand to lose the edge.

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