How to Drive Word of Mouth Conversions

Organic search has a much higher close one win rate and so does podcast. Podcast leads are our best leads highest ARR and convert the highest rate. Another interesting insight that we had when we looked at our data was, you know, we get a lot of word of mouth and the word of mouth also converts at a high rate. So those are some examples of the end state that you could take. And now I want to give you like actionable steps. You can do this on your own. You can work with other people to do it. Like doesn't matter. Here's how you do it. We'll have access to this recording in slides to make sure that you have