Thomas Powner: Stop Job Searching - Start Career Marketing. Insight to Get Noticed and Hired
MoveUp: Job Interviews, Negotiation, Promotions, Offers, Careers
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Enhancing Your Job Search through Career Marketing
This chapter explores the concept of a career marketing campaign, encouraging job seekers to showcase their value beyond traditional resumes. It highlights the importance of personal branding on platforms like LinkedIn, provides actionable tips for crafting impactful resumes and personal summaries, and discusses strategies to navigate Applicant Tracking Systems (ATS). Additionally, it addresses the role of AI in recruiting, emphasizing the importance of maintaining human oversight in the application process.
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