When most real estate agents think about getting more seller appointments, they chase cold leads or sink money into paid ads.
But what if the highest ROI strategy has been sitting in your phone contacts all along?
Most agents overlook the easiest source of deals: the people they already know. Your sphere of influence already trusts you, already wants to see you win, and often just needs a reminder that you're the person to call when real estate comes up.
Unlike cold leads, there’s no need to prove yourself or compete against other agents.
When you show up consistently and offer real value, your network becomes a steady, reliable source of seller appointments and off-market opportunities.
In today’s episode, I break down how to turn your sphere of influence into a consistent source of seller appointments and off-mrket deals, without being pushy, salesy, or spammy.
I’ll share a low-cost, high-trust way to find more motivated sellers and how to work your network like a pro.
Things You’ll Learn
-The sphere strategy that actually works
The last thing you want to do is blindly spam your friends and family. How do you come up with a smart, scheduled way to reach out (without being annoying)?
-The best hook to use with your network
Why is a no-obligation cash offer better than every other CTA for generating appointments, even with your sphere?
-How to use social media without sounding like everyone else
How do you post, message, and mail your SOI in a way that gets responses, builds credibility, and sparks real conversations?
-How agents can partner with you on deals
Real estate agents come across flip opportunities and don’t know what to do with them. How can you work with them?
About Your Host
Tom Cafarella is a real estate investor, agent, coach, and entrepreneur who helps real estate agents achieve financial freedom through investing. Agent Investor is the only brand that helps real agents get off the real estate roller coaster and start building wealth by investing in real estate.
Check out this episode on Apple Podcasts, or Spotify, and don't forget to leave a review if you like what you heard. Your review feeds the algorithm so our show reaches more people. Thank you!
