
Transforming Customer Loyalty with Joe O'Rourke
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The Power of Community in Rewards
Last web three, where do you feel like there is a really easy low hanging fruit opportunity? And then also where do youfeel like people get tripped up and fumble the easiest? Yeah, I think the lowanging fruit opportunity to me is still the power of these communities. We see it with what we're doing with Starbucks. We can get into that in the community aspect. But I think that's really the ultimate power of what we'redoing here in web three. There's ownership as it relates to community. And that is a really powerful thing.
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