In his thirties, i was named the editor of money magazine. I found myself suddenly giving financial and investing advice to millions of people. And i wasn't exactly an expert investor. In my early days out of school, before i really knew much, I was doing day trading in the late nineties. But as i think about the job now of giving people investment advice, you know, the truth is there's a lot more than me behind betterment. We have investing professionals and experts constructing our portfolios. And then we have great that actually enhances those results with tex mart tools and re balancing and fractional share investment. These are things that really can only be done with
It may appear off-brand for Betterment, a digital investment adviser, to acquire a cryptocurrency investing platform. But CEO Sarah Levy explains that Betterment, positioned around its long-term diversification philosophy, has approached this volatile space with their tried-and-true principles top of mind. “Once we believe that an asset class is here to stay,” she says, “the question is: how do we responsibly incorporate that alongside a traditional investment strategy?” Levy, who became CEO in the midst of the pandemic, offers an intriguing perspective on how new, fast-moving digital finance platforms are shifting the norms of the industry. “We are not saddled with legacy businesses here that prevent us from chasing new dreams.”
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