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Saying No With Confidence – The Customer-Centric Way by TIER Mobility VP of Product & Growth

The Product Podcast

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The Power of Focus for Product Leaders

Focus can be scary, it can be really scary. And that's why I always say that you have to focus on your periative customers. Those 20% customers who will unlock 80% of your growth ambitions. So with that knowledge, then we move in queue for itself to what is known as a strategy canvas. Here we have all the values or all the needs, all the problems, whatever you call it, that the customers or those segments or those target segments really want on a scale of 0 to 10. We picked two and I'll show you why.

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