296 - The Demand R&D Pipeline: A Framework for Managing Innovation at Your Company
GTM Live
00:00
Do You Need a Director of Marketing?
Chriso: I need a director of marketing who knows how to do all the stuff that i've been dumve had my fingers in. The type of person i need, the higher for the role itis exactly what you tell everyone not to do. You got to find a way to close the data gap, or you're just going to guess the whole time. He says he would take ads and re direct them to your own web site - then see what happens.
Transcript
Play full episode
