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Rerun: The Death of 3D Television

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The Business Case for Three D Films in Movie Theatres

If your film breaks some box office records, you can use that to try and get more folks who haven't yet seen the film in theatres to come check it out. If we were just looking at the number of tickets sold, the story would be different. So there's a strong business case for three d content in movie theatres. Particular in an age where the average person is going to the cinema less frequently. The per capita ticket sales in the united states has been on a fairly steady decline, with a couple of bumps every other year or so. Three d films can help studios and theatres achieve the same thing.

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