5min chapter

Confident Business English cover image

Get your colleagues on board with your argument (tricks to be more persuasive and convincing)

Confident Business English

CHAPTER

How to Persuade People to Do Something

The most important thing you can do if you want to convince or persuade people to do something is think about what you want to say first. Have in mind that rule of three, because that can be really useful and having things in threes can be more persuasive. Use vocabulary that emphasizes the importance of what you're doing - Vital, urgent, necessary, must have, an absolute must have. Be careful with numbers: If you're scared of using big numbers, round them up, round them down to make them easier. Reinforce what you've said. Don't worry if you can't put all of them into practice at once. That's not the idea. The idea is to try

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