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Adidas v Puma: A Battle of Boots and Brothers
Cautionary Tales with Tim Harford
Marketing Strategies and Competitive Rivalry
This chapter explores how Puma's introduction of a Pele branded football boot at a higher price causes a stir in the sports market, especially among competitors like Adidas. It also features advertisements from T-Mobile for Business and Nix period underwear, showcasing unique selling points and strategies in different industries.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode