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How to Increase Value of Your Product
I'm going to talk about how we can use this to increase value for you and kind of where I've kind of evolved in terms of how am I thinking around it. The likelihood of achieving meditation probably pretty low, right? Because let's be real. People are really distracted. And then the last piece is the effort is out of price, feeling stupid, feeling you can't focus constantly, you know, failing at doing this. Now, what I want to show you is how if you change three of these other pieces, but you keep the perceived outcome the same, how you can massively increase the value of the product.