The Future of VR in Movie Theaters

"I think an AR experience in a movie theater for a lot of reasons makes more sense than almost any other premium format," he says. "It's like, you don't even need that anymore, actually, where these systems are going." The idea of building a virtual theater is just bringing the metaphor of a theater into a head-mounted display, right? And as you get higher fidelity imagery and more comfort, you can create the illusion,. It's a simulation, just like any other virtual reality experience as you would know from writing Ready Player One.