2min chapter

Masters of Scale cover image

Starbucks CEO Brian Niccol is here to put the brand back on top

Masters of Scale

CHAPTER

Prioritizing Company Culture Amid Rapid Growth

This chapter explores how VIRB, a brand experience agency, prioritizes employee appreciation and team celebrations amid rapid expansion. The co-founders discuss their partnership with Capital One Business, highlighting the financial support that aids in maintaining a strong company culture.

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