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Dave Paola: Agency of Learning

Build and Learn

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The Importance of Branding With Agency of Learning

The idea of a boot camp is not new or innovative, it's actually very old. The whole industry decided on the placement rate as a metric that prospective students should use when deciding which boot camp to attend. When you're dealing at 10, 20, 30 people in a cohort and you only have four cohorts a year, that's less than 200 people,. Less than 300 people, that's not crazy. And so having a strong brand with agency of learning was important there.

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