1001 – Harnessing the Power of Video: Strategies for Success in a Changing Digital Landscape
James Schramko Podcast
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How to Grow a Finance Podcast
It would have been easier to grow a finance podcast if we targeted the world. The challenge with that though is how do you pierce through and be different? So one of the very intentional decisions we made with the podcast was not to go after the US on the show because we felt like Australians had been neglected in this space. I've never thought of myself as having any particular specialty, but I do hear some recurring themes like that I take complicated things and simplify them. That I'm fairly direct. They do have some real world business experience that helps me know if a guest is leading me down the garden path or not. And I don't want to waste my time promoting people or bringing
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